EcoXperience has launched a new detergent designed for baby, sports, silk and wool clothes. The detergent is produced from used cooking oil.

All products from the brand, which is part of the Portuguese group MSTN, are sustainable, biodegradable, vegan and can be purchased in bulk, in more than 180 partner stores of the brand, says the brand in a statement.

It is from this desire to transform the entire status quo associated with the production and marketing of detergents that EcoXperience was born, a brand focused on obtaining products from the circular economy that are also marketed within the same sustainable and environmentally friendly spirit, with a focus in bulk sale.

EcoXperience's commercial strategy is based on bulk sales, and the MSTN group expects to reach a thousand points of sale in Portugal and Spain by 2023.

With sustainable and biodegradable detergents gaining favor among many consumers, EcoXperience is expected to triple its business volume in 2022.

Source: Hipersuper