We transform waste into detergents and, with you, protect what really matters.
Our purpose is as clear as day: to take care of your home's cleaning, with the lowest possible environmental impact.
More than certifications, we are driven by impact.
Track in real time the natural resources we manage to protect because you choose to stand with us.
We're cleaning up your future because you deserve a unique experience.
Our detergents are effective while also making things easier, simpler, and creating a unique experience of well-being and comfort.
With the minimum impact of plastic on your life.
We give more than 7 lives to each packaging: instead of going to recycling, they get a cleaning SPA treatment and come back with quality to be reused.
Time to gather the empty packaging!
Combine them and give them a ride in a single box.
Almost ready for our new life.
Stick the label on the box or show the QR code.
Because we believe there's a purpose for every waste.
Did you know that the problem is not the waste itself, but what we do (or don't do) with it?
At EcoX, we rewrite the story of packaging and waste: what the world calls "waste", we see as an opportunity.
Did you know that 1 litre of used cooking oil can contaminate up to 1 million litres of water?
When used cooking oil goes down the wrong drain... it's a recipe for disaster.
By your side, we give this waste a positive future.
The awareness that reusing is more valuable than extracting.
We collect and transform waste that comes back to you with an upgrade: in the form of upcycled detergents with unique scents.
Used cooking oil
It once shone in deep fryers, and now it makes your home shine.
It's collected from oil collection points and partners to be transformed into upcycled detergents.
Orange peel
It seemed like food waste, but today they have another life.
Each peel is transformed into detergents with aromas that remind us where it all began.
Olive pit
From olive to olive, the ingredients for olive oil are harvested.
In this production, Oliveira da Serra olive pits are transformed into detergent.
Do you know it all started with a child's question?
We all know the power children have to make us reflect and see the world around us.
They are curious and naturally ask about everything, leading us to question our choices. It is at this moment that we realize we can do things differently.
And it was in the answer that the idea came: the Soapy Kit.
The Soapy Kit was the first product we created: a kit that transforms used cooking oil into liquid hand soap, designed for children.
We carry out awareness-raising activities in schools, after-school clubs, academies, companies, and associations.
We bring to every teacher and every child the purpose of recycling and cleaning the world, to ensure a better quality of life for all generations.
Today, we are more
than detergents.
Social responsibility
We believe in transparent information, support institutions, and promote a healthy work-life balance.
People's well-being is also part of the change.
Environmental responsibility
We have made a commitment to the Planet: we work to reduce our impact through responsible resource management and ecosystem protection. The future is built on the choices we make today.
Sustainable development
In line with the Sustainable Development Goals, we promote well-being, innovation, and responsible resource management.
We believe that progress only makes sense when it is responsible.
The principles
that define us
To be a trusted sustainable brand
Reuse again and again, only then recycle
Young, cool, and lifestyle image
We don't sell detergents. We sell a circular experience (a way of life)
We are not activists or for the masses, we are for causes/movements
First waste, then more natural raw materials
Maximum effectiveness with the lowest possible environmental impact
We combine cleaning with protecting the planet, people, and animals through circular models
Sharing knowledge and education with all generations
We are neither better nor worse than other brands, we are just different
Small changes, big cleans
We measure our differentiation in the world with the purpose of reducing the impact of cleaning.
Imagine if this change were global!











